How it all started…

Verne Harnish is best known for his three books: Scaling Up, Mastering the Rockefeller Habits, and The Best Business Decisions of All Time.

He is also the founder of Gazelles, a premier coaching company for mid-market companies around the world that want to scale up. Today, he is one of the leaders of the scaling up movement.

He believes there is abundant focus on start ups, but limited focus on scale ups—the companies really growing the economy.

As a result, early in his career he created two organizations critical to the growth of the movement: the Young Entrepreneurs’ Organization (YEO) and the Association of Collegiate Entrepreneurs (ACE). ACE blossomed into an organization with hundreds of schools in its membership, along with tens of thousands of college entrepreneurs. Its annual meetings attracted some of the top young entrepreneurs in the country; Michael Dell at the Dallas meeting, and Steve Jobs at the LA one!


The Birth of GGI…

Introducing Daniel Marcos, Co-founder and CEO of Gazelles Growth Institute. When Daniel was 26, he started his first company based in Mexico. Then he merged his company with another and grew that to 1,200 employees within four years. Daniel and his business partner sought help to run their company.

What they found was Verne! Verne became Daniel’s mentor, over the next five years. The year of 2008 brought hard times, but after a phone call with Verne, everything changed.

Daniel became a coach toward the end of 2008, serving Latin American companies.

In 2011, Daniel and Verne began a conversation about bringing the Gazelles coaching business online. A partnership and new company was born—the founding of the Growth Institute.

As Daniel began building the business, he needed help. The first person he chose to join him was a good friend and CFO of a group of Hispanic radio stations, Juan Gonzalez. Together, they would create Gazelles Growth Institute.


Timeline of the company…

In 2013, content was king. With Verne’s vast network, Daniel and Juan focused on gathering and improving the content from the world’s best thought leaders for mid-market companies.

In 2014, experience became the priority. With over 100 companies already using Growth Institute, it became crucial to improve customer experience and become accredited by AdvancED as an online learning institution.

In 2015, the focus turned to creating world-wide sales and marketing automation, and scaling our processes with an established internal team.

Today, we are continuing our marketing efforts to increase lead generation through cold traffic and new avenues. We are combing and bundling the business education courses that we have into programs that fit our users’ needs. This particular demand created the Scaling Up Club and the Masters in Business Dynamics.


What’s happening at Growth Institute today?

Today, we aspire to be the premiere trainer for mid-market companies seeking to scale their companies around the world. We are expanding globally, with clients in 43 countries around the world and partnerships in Latin America and Japan to localize the content in Spanish and Japanese.

Growth Institute now has 100 (and counting) courses with 68+ thought leaders.

At Gazelles Growth Institute, we are shortening the gaps in business education and professional development. Today, there is a plenty of content for start ups and larger organizations, but the mid-markets companies are having to adapt the start up and enterprise-level content for themselves.

We are changing that. Curating the best content specifically for mid-market companies that want to scale up, we are making it easily accessible online.


What’s next for Growth Institute?

Our goal is to be best training option for mid-market companies by curating the content that is the best for your organization. We are partnering with the world’s best thought leaders and making their resources available in a format you and your team can use and learn from to scale up your business.

Our dream is to help 1M companies achieve their dreams.

In today’s fast-changing business environment, there are few things that remain constant. One of these constants is education and training your team. It is one of the only investments that will guarantee results.

We want to help your company access the training your team needs to learn and implement and scale your business.

“Education is the only investment that guarantees the ROI.” – Verne Harnish


Why choose us









Why we do what we do

It takes the alignment of an entire team to build a company.

This cannot be expressed enough. Success is an ecosystem of team knowledge.

It takes a “village of gurus“ to grow a company

Everyone is an expert in his or her own way. Specialized employee development equals company development.


The hybrid model of education is the most powerful.

Hybrid models of education provide the skills and knowledge training that you need now in a way that is customizable to your bottom lines.


No time for amateur hour, only the best.

Weak links… enough said.


Sound principles, metrics for success and limitless ingenuity.

Our core beliefs are built upon sound principles, measurable successes and the limitless ingenuity of the learning mind.

Our brand is build through partnerships with top companies and thought leaders.

Our brand is strong because of this, and we are growing. Just wait and see who we bring you next!


We believe it takes a villlage of gurus to help companies scale up. We are building that village here.

The Team

Daniel Marcos
Daniel MarcosCEO at the Growth Institute

 Daniel is the co-founder and CEO of Gazelles Growth Institute, the leading online executive education company for C level executives at fast growing firms. He also co-founded Inflection (Gazelles Mexico) a management coaching company that helps business executives and entrepreneurs grow their companies faster and with less “drama”. He is an international speaker and has shared stage with thought leaders like Peter Diamandis, Guy Kawasaki and Jack Canfield, just to name a few. Daniel is the blogger of He is a graduate of EO’s premiere CEO program, the “Birthing of Giants”, and its continuation, “Gathering of The Titans”. He holds a BS in Industrial and Systems Engineering from ITESM (Monterrey Tech) and an MBA (cum laude) from Babson College at Wellesley, MA.

Verne Harnish
Verne HarnishCo-Founder and Principal at the Growth Institute

Named by FORTUNE Small Business magazine as one of the “Top 10 Minds in Small Business,” entrepreneur, author and FORTUNE magazine columnist Verne Harnish is a highly sought-after management consultant specializing in leadership, strategic planning and business growth. His book, “Mastering the Rockefeller Habits: What You Must Do to Increase the Value of Your Fast-Growth Firm” has been translated into Spanish, Chinese, Japanese and Korean. Verne is also the founder of EO, the Entrepreneurs Organization (, and the CEO of Gazelles Inc.

Juan Gonzalez
Juan GonzalezCOO and Co-Founder

Juan Gonzalez excels at advising C-level executives on how to improve their discipline around strategy, execution and accountability for enhanced achievement. His robust business experience has led him to support internet-related ventures in both the U.S. and Latin America. Juan is a sought-after speaker at universities and industry-related events, including CA World and SXSW. Serving as the COO and Co-founder of Gazelles Growth Institute Juan and his team offer on demand seminars and master courses from the foremost business thought leaders. All courses are self-paced while the most popular offer live discussion webinars and guided implementation with a certified coach. People hire Juan and Gazelles Growth Institute for the following reasons:
  • To invest in their companies most valuable asset, their people
  • To help teams learn together, grow together and win together
  • To help clients learn new and relevant business methodologies that will allow them to do things differently and thus outlearn their competition
Gazelles Growth Institute clients are typically fast growing companies that operate in a highly competitive environment. In this environment Growth Institutes’ unique business methodologies help clients build best industry practices that can result in differentiation. Clients come from all industries and geographies, and are typically leading or striving to lead within their industries. A representative sample of the more than 2,000 customers Gazelles serves would include:, White Lodging, Maddock Douglas, Catapult Systems, and Build Direct.

Juan Lombana
Juan LombanaDigital Marketing Manager

With a 3 year experience working on Google, Juan Antonio is a Digital Marketing and Analytics expert that really loves soccer. He is passionate about what he does because, let’s face it…Juan is a geek, he loves getting involved with the latest gadgets and technologies, that helps him building the best campaigns for our customers and improving their experience with our website, everything data based, of course. Juan is also a very happy guy and he is always on the mood for a joke, he loves public speaking and to cheer his soccer team.

Jackie Deckert
Jackie DeckertSales Director and Affiliate Coordinator

Graduating with a Bachelor of Commerce in International Management from the University of Ottawa, Jackie is the Canadian of Gazelles Growth Institute (GGI). She has also lived and studied at a Masters Level at Reims Management School near Paris, France. As the Sales Director for Gazelles Growth Institute (GGI), Jackie ensures a flawless experience for all prospects and leads throughout the entire sales process; from marketing, lead generation, business development, and lead qualification, to the full sales process up to when they become a valued student in our community. As Affiliate Sales Coordinator for GGI, she brings a fresh, organized perspective when building relationships with Gazelles coaches, Chambers of Commerce, consultants and many other affiliates. Her attention to detail and passion for business growth are what brought her to the Growth Institute.

Alex Faust
Alex FaustMarketing & Sales Operations Manager

Alex does a little bit of everything at the Growth Institute but specializes in digital marketing and support. He is a graduate of the University of Texas at Austin where he studied marketing and finance. He is a passionate sports fan, rooting for the teams from his home city of Philadelphia, and the Texas Longhorns. Alex brings positive energy and leadership skills to the team. He excels in creating new relationships and is excited to bring his passion and experience to the Gazelles team and our clients.

Sergio Zavaleta
Sergio ZavaletaIT Manager

Sergio is a Computer Systems Engineer, specializing in programming and with knowledge in Database, Project Management, Training and Consulting. Likewise, he acquired extensive experience in implementing high-value technological projects working in companies like Würth Mexico and Digital Solutions. His 10 years experience in the IT field have provided him with a vision for continuous improvement of processes and systems which he applies in Gazelles Growth Institute to strengthen the educational offer from the technological point of view.

Rodrigo Tejero
Rodrigo TejeroIT Strategic Associate

Rodrigo has worked with companies of all sizes through the years, providing solutions for fresh and innovative systems. His experience provides a results-oriented and user experience approach, allowing the generation of intelligent and usable intefaces. He studied at the Tecnológico de Monterrey where he graduated as a Computer Systems Engineer. He lives happily in Mexico City with his wife.

Patricio Alcérreca
Patricio AlcérrecaCorporate Controller

Public Accountant from the University of Mayab in Mérida, Yucatán, México. With a Master degree in Strategic Management at the Francisco de Vitoria University in Madrid, Spain. Has worked mainly in the areas of Comptroller , Finance, Accounting and Administration, with over 10 years of experience in financial statement analysis, cash flow, budgeting, evaluation and implementation of controls and procedures in different areas, as well as analysis and restructuring of accounting information of the company.

Oscar Pérez
Oscar PérezPost Production Supervisor

Bachelor of Design and Visual Communication from the Universidad Nacional Autónoma de México, Oscar has specialized in Audiovisual Production , Photography and Multimedia. His design vision was expanded during his stay at the Universidad de Ciencias y Artes de Chiapas where he also worked as a substitute teacher. Within Gazelles Growth Institute, Oscar is responsible for the realization and optimization in a timely manner for graphic and audiovisual content.

Pascaline Barbaud
Pascaline BarbaudHead of Customer Experience

Pascaline is French. She has a Master’s degree in Intercultural Communication and Translation. Passionate about discovering new cultures and languages and constantly looking for new exciting learning experiences, she has experience in Europe, the US and Mexico as a translator, communication expert and program manager. Her international background in big corporations as well as in communication agencies, consulting groups and startups gives her a wide vision of the corporate world. This is also how she was able to develop her skills in account and customer support.

Karina Reyes
Karina ReyesCourse & Product Coordinator

Karina completed both her Bachelor of Arts in Studio art and Bachelor of Arts in English Writing & Rhetoric from St. Edward’s University in Austin, Texas. She then went on to enroll in Houston Baptist University’s Master’s in Secondary Curriculum & Instruction program, where she earned her Texas Teacher’s certification for English 9-12. Her role as an editor for a weekly newspaper, and six years of experience as a teacher combine to give her a thorough knowledge of curriculum, course development and best practices in content mastery. Karina also enjoys foreign languages, having studied French in college, grown up with Spanish through her Guatemalan family, and learned Portuguese as a fun addition. Books are treated as friends, and she’s never been known to shy away from new learning opportunities or adventures.