Bernie Brenner is the host of Extreme Biz Dev (http://bit.ly/1gFAvbY), a #1 Bestselling author and business development (BD) expert, securing and expanding strategic partnerships for over 20 years. He frequently speaks to entrepreneurs, executives, and venture investors on the topic of strategic business development.
Bernie is the co-founder and EVP of business development at TrueCar Inc., a company that has changed the way cars are sold across the country. Under Bernie’s direction, TrueCar secured more than 100 BD deals, including partnerships with USAA, American Express, Geico, Nationwide Insurance, Consumer Reports, and AAA. In addition, Bernie is a partner at the Capital Factory, a technology accelerator in Austin, Texas, where he is a mentor to early stage entrepreneurs. Previously, Bernie ran business development at Carfax, Inc., where he secured partnerships with Toyota Motor Sales, AutoTrader.com, Cars.com, and many other giants in the auto industry. Bernie lives in Austin, Texas with his wife and three children.
In Bernie’s premier book, “The Sumo Advantage”, you will learn how to build and sustain BD initiatives that will propel your enterprise. Discover how to identify potential partners and entice them to partner with you in a win-win scenario. Begin to understand the key terms of a successful partnership and learn how to negotiate to get them. Finally, you will learn how to identify the best BD possibilities, and get the most out of every strategic partnership.