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The Machine Master Business Course

Join Justin Roff-Marsh's groundbreaking Sales Process Engineering method. Learn to implement a high-efficiency sales system focused on specialized roles, maximizing sales team performance, and driving business growth.
Upcoming start of course:
March 28th, 2024

Lead Generation

Prospect Attraction

Sales Development

Relationship Building

Sales Closing

Deal Securing

Are you facing these challenges?

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    Facing difficulties in maintaining your sales team's focus and motivation?

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    Lacking a structured approach to develop and close sales effectively?

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    Struggling to measure the success of your sales strategies?

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    Spending excessive time on lead generation without seeing results?

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    Observing quick burnouts or underperformance in your sales team?

Why this course?

This course challenges conventional sales norms, requiring an open mind but promising significant results. It includes a 4-step plan for rapid implementation, balancing revenue stability and customer satisfaction during the transition.
  • This aspect focuses on optimizing the sales process by aligning team members with roles that match their strengths. This tailored approach ensures each member operates at peak efficiency, contributing to the overall effectiveness of the team.

  • The course teaches strategies aimed at boosting the volume and quality of sales conversions. This involves refining sales tactics and closing techniques, ultimately leading to more successful sales outcomes.

  • Managing sales as a systematic and scalable process. This involves implementing structured methodologies and tools to ensure consistent growth and performance across the sales team, adapting to changing market conditions and business scales.

The Machine is trusted by
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Our promise to you

This 7-week course, structured in detailed modules, guides you through Sales Process Engineering (SPE) to create specialized sales teams for efficiency and scalability. You'll learn innovative strategies ensuring a more efficient process. 

Your take-away? Real, tangible improvements in sales management and  immediate and impactful results.

Who is this course for?

The Machine isn't just about refining sales tactics; it's a comprehensive system for reinventing your entire sales approach.
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Sales Directors and Managers

Enhances skills to streamline sales processes for peak efficiency and performance, perfect for those in charge of sales teams.

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CEOs and Business Owners

Offers innovative strategies for propelling business growth, crucial for top-level decision-makers seeking to advance their company's sales approach.

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Provides essential tools for building and managing an effective sales team from the beginning, ideal for startup owners and new business leaders.

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Business Development Professionals

Focuses on mastering sales process engineering for achieving the best results in sales and business growth.

We Truly Understand the Challenge
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We Truly Understand the Challenge

This course guides you in streamlining and optimizing your sales function, teaching you to implement Sales Process Engineering for sustained growth and efficiency. It equips you with the strategies and tools necessary for transforming your sales team, ensuring your organization thrives in a competitive business landscape.

You're Not Alone on This Journey
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You're Not Alone on This Journey

We're more than instructors; we're your guides in the complex journey of sales transformation. We're here to provide continuous support and coaching.

From developing innovative sales strategies to creating high-performance teams, we're with you every step of the way, offering experienced advice and guidance to navigate the nuances of sales process engineering.

Meet your coach

Get ready to learn from the best! Meet the mentors who will help you achieve your goals.
The Growth Institute Methodology has helped thousands of business leaders break through their plateaus so they can grow and scale—without the stress and the drama.
But don't just take our word for it:


Upcoming start of course:
March 28th, 2024

For Individuals

Includes 1 seat


7 Live Coaching Calls

7 Core Modules



The Machine Toolkit Included

Global Peer Community

For Teams

Includes 3 seats


7 Live Coaching Calls

7 Core Modules

The Machine Toolkit Included

Global Peer Community

Need more seats?

Are you looking to empower your entire team or organization with our course?

We've got you covered!

We understand the importance of collaboration and growth within a group. That's why we offer exclusive pricing for larger teams and organizations who want to unlock the full potential of our course together.

How to move forward

Connect with our experts

Click 'Talk to an Expert' below to discuss your goals with our experienced strategists. No pressure, just a valuable conversation.

Personalize Your Learning

We'll suggest the ideal course track for your unique needs and goals after our chat, maximizing your transformative experience.

Unleash Your Potential

Begin with The Machine Master Business Course for a toolkit of proven strategies and expert insights to supercharge growth.

Talk to an expert

The Bottom Line...
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The Bottom Line...

At its essence, The Machine transcends traditional sales methods, advocating a systematic, process-oriented approach. It scrutinizes traditional sales roles and workflows, promoting a division of labor that enhances efficiency and effectiveness.

This methodology emphasizes a structured, evidence-based strategy over intuition, minimizing inefficiencies and optimizing team performance. Adopting The Machine means moving from conventional to a strategic, proven framework for achieving sales excellence and organizational growth.

Get the course outline

Click here to get the complete course outline and take the first step towards mastering your skills
Let us know how we can help

Definitely not! There’s no limit of seats per business. We specifically designed this program for high-level leaders and the teams they lead, so you’re actually encouraged to bring as many team members as possible to join you. We’ve seen the most incredible results when entire teams have signed up, so just let us know how many of you will be joining.

All our live sessions with authors and coaches are recorded and available on your learning platform. You will find them following the same steps mentioned in the reminder you receive a few days before the live classes.

If you are traveling, you can always dial in from wherever you are. You don’t have to be suited up in the office to participate in the live sessions. If you are 100% sure that you will miss the class, you can still submit your question/ challenge/ feedback, and we’ll discuss it during the workshop or mastermind. As mentioned above, you’ll get the recordings of all the live sessions to keep for 12 months after the course end date.

Yes, absolutely! We stand by our Scale Up or Go Home 100% Guarantee. If, within the 30-day evaluation period and after attending 3 full live sessions, you determine that the program doesn't meet your needs, you can request a full refund. There are no questions asked, and the refund process is straightforward. Simply contact our customer support team, let them know you'd like a refund, and we'll promptly process it for you. We want you to have the freedom to explore the program risk-free and ensure it's the right fit for you.

Here’s why we give this kind of guarantee: You know that to succeed in anything in life, you have to commit. Everyone on your team must commit to get your business to the next level. This is your chance to make that commitment that will create reverberating results for years to come. We think you’ve got what it takes to get there. And trust us when we say we will not let you go without anything to show for it. We want YOU to be our next success story. So enroll now and get started—you'll realize immediately that you made a good investment.